Groupon can serve as a steady revenue-generating stream that puts your business in front of customers. Because you are promoting your products/services at a discounted rate, we’ll send you a check every few weeks accounting for voucher sales to help pay down this investment in your business. To achieve this, we operate using a “pay-as-you-go” business model, where instead of paying to run your campaign, you pay for the results. We don’t want you to invest money into your campaign until we get customers in your door. Unlike traditional marketing strategies or tactics that can charge thousands upfront for advertising through impressions or clicks to your website, Groupon works differently. The short answer is no. To provide the best value possible to our merchants, Groupon assumes all risk of getting your campaign up-and-running on our platform. You can find more information on the benefits of working with Groupon on our How does Groupon Work page. This also includes additional exposure through search engine marketing (SEM), organic search (SEO), other online advertising, and email marketing.
We use several mediums to promote your business to our users: Whether you use the Groupon Merchant website to sign up your business, or work with a dedicated representative from our team, you’ll receive the tools you need to set your business up for success.
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